Stretch Yourself Business Academy (+playlist)

You Only Get To Keep What You Give Away

It's a Universal law: You have to give before you get.

You must plant your seeds before you reap the harvest.
The more you sow, the more you will reap.
In giving to others, you will find yourself blessed.

The law works to give you back more than you have sown.
The giver's harvest is always full.

Those that obtain have little.
Those who scatter have much.

Nature does not give to those who will not spend.

Stretch Yourself and sow seeds that will reap the relationships you hold and respect for yourself.  You'll be glad you did.

Reap what you sow

How to Get More Done In Less Time

Did you get all those things that you said you would when the year started?
You know, those resolutions you swore you would keep this year?

The only reason you're not getting things done or not achieving those
goals you set out to achieve is because your mind and subconscious mind are not programmed to get things done.

Instead, they're likely programmed to put things off, stall or procrastinate,
until you no longer have to do them or come up with some excuse that
seems valid to avoid finishing what you started or following up on your goals.

Many times you'll talk yourself out of doing something instead of talking yourself INTO getting started.
The most common excuse or valid reason is time... "I just didn't have the time."
The time excuse is right up there with: "I'll do it later..."

But later never comes... and what you promised you'd do later never gets done.
Later comes and goes pretty quickly if you're not paying attention and later
usually turns into never.

Now you can stop this process and start getting things done quickly and easily.  And here's how.  Whatever you set out to accomplish ask yourself, "What is the first step?"
Then simply get started on that one part and don’t focus on the whole task.
Focus on completing one thing to get you started so that you do what you need to do quickly, easily and on time.

Of course, that also means that you stop saying "I'll do it later... "
and it also means that you stop telling yourself that you don't have the time.

Instead, tell yourself that you'll get started and complete one part and now you're finding the time to get that part done quickly and easily.

As you do this you’ll build confidence and momentum giving your subconscious mind a reference point that you have started something and completed it.  This will stop it from giving you resistance, wanting you to give up.

So only focus on what you want to complete, that first step.
Think of how accomplishing this one thing will help you improve your life once the whole task is completed.
Then tackle the next step in your goal the next day and continue until you accomplish it.
Stop procrastinating and stop putting things off.

When you shift your focus and when you send your subconscious mind a new set of reference points that will allow you create momentum to attract the people, situations and opportunities to help you achieve your goal.

Stop procrastinating now.
Get more done in less time.
Start living the life you want now and make this your best year ever.
You are a powerful human being and you can achieve all your goals.
You can live the live you want.
You can have the success you want.
Stop Procrastinating now.

I look forward to connecting with you soon...

Ron Broussard
STRETCHYOURSELF

Robin Sharma on "How To Make This New Year Your Best Year Yet"

How to STRETCH your Business and Brand WITHOUT being controversial

We live in a society where controversy sells.   Know don’t misunderstand me, I just want you to think for a moment.  Just think about Miley Cyrus and her recent ridiculous marketing antics. Our society loves juicy news, shocking revelations, and scandalous topics. Most of the biggest TV programs that are on TV right now is based off of mocking established traditions.  SCANDAL to name a few has start followings, viewing sessions, and have trended consistently on social media sites for a while now.  Some of the biggest products and TV programs in the world are predicated on mocking established traditions and social values. For example, you might remember the old MTV reality show, "Jersey Shore," created a firestorm of attention, because so many people were intrigued by the controversy they generated.  Some controversies even fuel religious and political groups to publicly make an outcry about the situations and what to do to ban them from programming and organizations.

I say all of this to ask a question.  And that is; If controversy works so well, does it deserve a place in YOUR marketing plan with your business or brand? No, because there's a better option. Controversy just for the sake of shock value usually produces a detrimental side effect. You may get a lot of attention in the short run, but in the long run you may end up sacrificing your reputation.  Remember, marketing is not a sprint, but a marathon and you don’t want to lose the integrity of your brand with the public because it’s very hard to get it back.  Instead here is a better alternative to use before putting your name or brand on the line:  Be contrarian, rather than controversial. There's a big difference between the two.

You see, controversy is usually based on a self-centered motive to gain attention to yourself. In contrast, a contrarian approach usually centers on helping other people by challenging and STRETCHING the way they think. You attempt to benefit others by stretching them beyond the status quo and offering an unexpected set of ideas. You know you're being contrarian in an effective manner when people respond, "Hmm, I've never heard that before...I haven't thought about it like that...I'll have to give what you said some more thought, creating conversation and engaging your clients, customers, and fans with a different way of thinking and opening them to seeing something in a different like.

Now I know you may think, Ron! These marketing tactics are the same!  They may appear the same in the way they stir and rouse people’s emotions.  But the difference is between helping yourself and helping others.  Controversy leaves a negative taste in everyone’s mouth because it’s almost like your begging for attention, like standing in the middle of rush hour traffic in your birthday suit with a sign saying LOOK AT ME! LOOK AT ME!  In contract, contrarianism tends to leave a positive feeling with everyone, because people love people who consider their best interests to heart.

Leave controversy to the businesses and brands that are here today and gone tomorrow.  Take a long term view by being a contrarian and create a long standing relationships with your audience that values and respects you today and years from now.

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